turismo ·
Foz do Iguaçu Announces Destination at BTM 2026 in Fortaleza
Guia 3 newsroom · edited by Annie GrellmannPortuguêsEspañol
Joint effort with Fundo Iguaçu and Visit Iguassu targets Northeast market
The Municipal Tourism Secretariat of Foz do Iguaçu (SMTU) participated in the 15th edition of the Brazil Travel Market (BTM) in Fortaleza on October 22 and 23, 2026. The goal was to promote the city and expand relationships with travel agents in the Northeast.
The Foz do Iguaçu booth was set up in partnership between the SMTU, Fundo Iguaçu, and Visit Iguassu. Representatives from the hospitality and reception sectors were also present, including the hotels Nadai, Viale, Carimã, Vivaz, and Recanto, as well as the companies Loumar Turismo and MMC.
During the event, the team conducted a training session for 40 agents and industry professionals. The initiative covered tourist attractions, available services, and opportunities for marketing the city.
According to BTM organizers, the 2026 edition attracted more than 5,000 professionals per day. The event, focused on the North and Northeast markets, featured a business fair, training sessions, and commercial rounds.
Data from the Iguaçu National Park indicate growth in the number of visitors from Ceará. In 2024, 11,759 tourists from the state were recorded. In 2025, the total reached 15,904, an increase of approximately 35%. From January to September 2026, the city already welcomed 17,386 visitors from Ceará, surpassing the previous year's total by about 9.3%.
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Content verified by the newsroom based on an official source: Secretaria de Turismo de Foz. Last checked: 10/26/2026. Found something inaccurate? We fix it fast. How we work.
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